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Online PR
Discover the benefits of online pr
Online PR is similar to traditional PR but utilises a variety of tools to communicate with online media.
The principle behind online PR is to promote (and defend) your brand, influence consumer behaviour and increase your search engine rankings on the likes of Google, MSN and Yahoo.
Copywriting Press Release & Articles
The main activity of online PR is to create press releases and articles. These are written in a suitable style for the web and later optimised for publication.
Distribution
Press releases and articles are distributed to online news sites and niche sites relevant to your industry.
Managing negative criticism
Product reviews and feedback are a click away on the Internet, it's important to monitor what's being said about your company and respond accordingly.
